Take a look at what TechCrunch and other online media sources are saying about SaaSy.
As more and more Web businesses turn to subscription-based models to make money, services have popped up left and right to meet the demand, but the fact remains, developing and maintaining the many moving parts of an e-commerce infrastructure is still time-consuming and expensive.
Enter SaaSy, a company launching this week that wants to take the process of building, managing, and improving an e-commerce system (in other words, the hassle) out of your hands to allow you to focus exclusively on the development and marketing of your subscription-based service. (What's actually important.)
If you've ever had a shot at building an ecommerce site you'll know that it's a task mired in complexity, detail, frustration, and endless "gotchas". If you don't get frustrated trying to get shipping working, you'll be pulling out your hair when you try to figure out international taxation and ensure PCI compliance.
A few years ago I had a shot at building a small ecomm site once and it is, indeed, a minefield which prematurely aged me (have you seen my gray hair? Ecommerce did that). So I was intrigued by a recent pitch I got for a new platform to manage online subscription payments called SaaSy from FastSpring, a company that provides a Software as a Service (SaaS) solution for ecommerce.
A new e-commerce solution worth exploring launched last week at SXSW in Austin, Texas. SaaSy strives to be the most all-inclusive selling platform serving the growing market of software-as-a-service and Web services companies that offer subscription-based digital services and goods.
Dan, why does the world need SaaSy?
"Up until now, if you wanted to sell a subscription-based web service, you had to invest *years* into building, improving on, and maintaining your own subscription e-commerce infrastructure either from scratch or by building tons of functionality around a basic recurring billing service. Thanks to SaaSy, companies can now outsource practically everything to us instead of building complex subscription management and payment infrastructure, leaving firms to focus on growing their company as fast as possible."
SaaSy founder and CEO Dan Engel, said they were inspired to start the all-in-one payment and subscription management service after speaking with countless SaaS (software-as-a-service) company CEOs who complained that they could spend years developing a similar infrastructure just to sell their web-based subscription services. At the same time, FastSpring's existing business clients started to ask for such features specifically for them to launch subscription services to complement their desktop software application sales.
SaaSy is a management platform for software-as-a-service and Web 2.0 companies. SaaSy can take care of everything from handling payments and the delivery of goods to the activation of accounts and the satisfaction of customers.
What are you working on right now?
FastSpring has been selling downloadable software for 1000+ companies worldwide since 2005, and we've just launched SaaSy, the first all-inclusive subscription management and payment service for SaaS, Web 2.0, and Web service companies. From this point on, companies selling subscription-based Web services can avoid spending valuable years building and maintaining their own subscription e-commerce infrastructure, and instead focus exclusively on growing their companies, leaving everything else to SaaSy.
So basically before SaaSy existed if you wanted to launch or run or operate, manage a web based subscription service, whether it’s Go ToMyPC or the next 37Signals, Salesforce.com, or just some idea you have that’s going to be sold on a per quarter, per month, per annual subscription basis, you basically have to build all that infrastructure yourself. But because SaaSy is a recurring billing solution combined with the backend of FastSpring, which is all things E-commerce, now you can launch a subscription service, if you’re doing a basic integration, in just three days.
[Interview: mp3 & transcript]
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